Shelley Lowery
Before launching her Internet career, Shelley was employed by Worthington Industries, a Fortune 500 company, where she was a "Production Scheduling Coordinator."
She quit her job in 1995, after ten years of employment, to pursue her dreams and launch her full time Internet business. She has been through all of the trials and errors of web design and development, Internet marketing and promotion, writing a weekly publication and running a full time Internet business
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| Internet Marketing Strategy Part One: Developing a successful internet marketing strategy is an essential part of your online success. In order to succeed, you must develop and implement a strategic plan that includes all of the following: |
| Internet Marketing Strategy Part Two: Developing Your Product Developing your own product to market on the Internet isn't as difficult as you may think. Today's technology has opened a whole New World of opportunity for even the smallest homebased business owner. The knowledge you have within your own mind is all you'll need to develop a successful product. |
| Internet Marketing Strategy Part Three: Designing Your Product's Website Designing a website specifically designed to sell your product is an essential part of your success. Everything within your website should have one specific purpose -- getting your visitor to take action. |
| Internet Marketing Strategies Part Four: Writing Effective Website Sales Copy A professional looking website is a very important part of making sales. However, without effective sales copy your website will be useless. Words make sales, not fancy websites. |
| Internet Marketing Strategy Part Five: Accepting Payment Through Your Website If you're doing business on the Internet, accepting payment through your website is an absolute must. If you're not processing orders online, you're losing a great deal of money in lost sales. |
| Internet Marketing Strategy Part Six: Setting Up Your Affiliate Program If you're marketing your own product on the Internet, you can dramatically increase your sales with an affiliate program. |
| Internet Marketing Strategy Part Seven: Paying For Traffic If you've been struggling with your website traffic and your sales aren't what you had hoped for, then maybe it's time to start paying for traffic. |
| Internet Marketing Strategies Part Eight: Purchasing Advertising If free advertising ventures aren't providing you with the response that you had hoped for, maybe it's time to consider purchasing some advertising |
| Internet Marketing Strategy Part Nine: Building an Opt-in List Developing your own list of targeted potential customers is the absolute most important marketing strategy you can use. |
| Internet Marketing Strategies Part Ten: Customer Follow-up Following up with your customer, once you've made a sale, is an important part of providing good customer service. Not only is it an important part of developing a good relationship with your customer, but it will also enable you to introduce your new products. |
| New Search Engine Ranking Algorithm ExactSeek.com has teamed up with Alexa to provide a brand new search engine ranking algorithm that ranks sites based on content relevancy and Alexa user popularity data. |
| Sp^m -- How Much Will it Cost Your Business? According to a recent study conducted by Ferris Research, a market and technology research firm specializing in messaging and collaboration, Sp^m will cost U.S. businesses over $10 billion in 2003. |
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