Dr. Kevin Nunley's Biz Tip:
Four Ways to Find Good Prospects
Most businesses spend a lot of time looking for ways to get more prospects. A healthy bottom line often depends on a steady flow of new customers.
Here are four solid ways to build your new customer list.
Put together a circle of associates in your business and related businesses. Let them know you are happy to send them business if they will refer their contacts to you. Simple networking is by far the most effective marketing tool for small businesses.
Get a web page on the Internet. More and more people are using the Web like a giant yellow pages. In fact, many now look on the Internet before they check the phone book.
Run a small classified ad or display ad in a publication or email newsletter that reaches your best prospects. An ad that keeps appearing month after month will build customer awareness over time.
Be positive and polite. This is one area where nice people really do finish first. Word gets around when you are pleasant to work with.
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About the Author: Dr. Kevin Nunley is one of the Net's leading authorities on business promotion. He provides short articles on a wide variety of marketing and sales subjects. See his 10,000 marketing ideas and popular promotion packages at http://DrNunley.com. Reach Kevin at kn@drnunley.com, Kevin Nunley, 54 Ponemah Road, Amherst NH 03031, or 603-249-9519.
Copyright © Kevin Nunley. All rights reserved.
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