Dr. Kevin Nunley's Biz Tip:
Easy Way to Get Great Ideas
Every now and then business starts to slow down, or a new product won't take off, or things just start to get boring. You feel like a new marketing idea could pick things up.
Don't try to come up with hot new marketing ideas by yourself. Get together with others to help you brainstorm. Two or three heads are better than one when it comes to uncovering new ideas.
Tired brains have a hard time being creative, so get away to some neutral place like a restaurant, somebody's house, or a park.
Welcome all ideas. Hear everybody out. Write down everything and don't get stuck on your own ideas. Let new ways of thinking and different viewpoints take root and grow.
Run through as many possibilities as your group can think of. Don't work too hard at it. Creativity works best when it is free and fun.
Combine old marketing methods in new ways. Send your direct mail piece to an email opt-in list. Deliver your sales letter in person. Mail postcards instead of your usual piece. Try cable TV.
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About the Author: Dr. Kevin Nunley is one of the Net's leading authorities on business promotion. He provides short articles on a wide variety of marketing and sales subjects. See his 10,000 marketing ideas and popular promotion packages at http://DrNunley.com. Reach Kevin at kn@drnunley.com, Kevin Nunley, 54 Ponemah Road, Amherst NH 03031, or 603-249-9519.
Copyright © Kevin Nunley. All rights reserved.
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