
Dr. Kevin Nunley's Biz Tip:
One-page Marketing
It's marketing simplicity at its best! If you're looking for an
ultra-cheap way to get information to customers and
prospects--consider the "one-page."
Much less expensive than brochures, a single sheet of paper that
tells people about your product or service can be amazingly
effective. Print on both sides of the paper. Use a headline. Include
a picture. Tell how your business works and about the benefits your
customer gets. Be sure to tell the reader how to contact you, find
you, and buy from you.
A one-page can be updated as often as you like and can pack more
information than a standard brochure. When printing a new brochure
for each addition to your line is too expensive, printing dozens of
different one-pages is no big deal.
Notice how often product information is provided by a nice looking one-page.
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About the Author: Dr. Kevin Nunley is one of the Net's leading authorities on business promotion. He provides short articles on a wide variety of marketing and sales subjects. See his 10,000 marketing ideas and popular promotion packages at http://DrNunley.com. Reach Kevin at kn@drnunley.com, Kevin Nunley, 54 Ponemah Road, Amherst NH 03031, or 603-249-9519.
Copyright © Kevin Nunley. All rights reserved.
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